The Thar has been the most iconic lifestyle off-roader in India. With its rugged appearance, traditional jeep style and strong engine it seems to have been the darling of both off-roaders and city SUV enthusiasts.
For 2025, Mahindra has upped the game with the introduction of the Thar Roxx Edition, a variant that promises to “Combine all the capability and off-road credentials of the Thar, along with enhancements to its appearance and driving dynamics.”
The Mahindra Thar Roxx 2025 is targeted at the new breed of customers, who seek the adventure of an off-roading capable SUV but also the practicality and technology along with stylish appearance of a car built for the city.
This latest avatar features enhanced design, comfort and convenience features, without compromising on the vehicle’s core DNA of off-road capability and it is more suited for the urban and adventurous lifestyle of today”s customer base.” So let’s check out everything which makes the 2025 Thar Roxx yet another exciting chapter from Mahindra’s iconic SUV book.
A Head-Turning New Design
One of the first few things that catch your attention about the Thar Roxx 2025 is its improved exterior styling. To make it sporty & youthful Mahindra has done some exclusive styling add-ons.
It receives new dual-tone bumpers, ROXX body decals and a blacked-out grille identifier to differentiate it from the regular Thar models. It keeps the fender extensions and tough wheel arches, with a muscular appearance that looks great both bashing down a dirt path and tooling around town.
It has also been shod with new all-terrain tyres on redesigned alloy wheel rims to further improve its road presence and make it more planted on the ground.
LED DRLs, projector headlamps, and signature tail lamps have been carried over, albeit they come with smoked finish that goes with the SUV’s more mature, meaner look. The Roxx edition also brings new colorways, including a selection of matte finishes aimed at a younger market.
Smart and Comfortable Interiors
The Thar Roxx gets a modern touch that was long due to the Thar, but the rugged appeal has been retained and for this reason I like the interior of the new Thar.
Dashboard and instrument design is crisper, with piano black inserts, soft-touch mouldings and contrasting stitching on the upholstery. Mahindra have certainly looked at providing better comfort as well as aesthetics for the passenger with the addition of the new backrest.
The seating configuration is still quite open for a lifestyle SUV, but the Roxx edition gets better lumbar support and premium fabric upholstery now. The rear seats have been gently rebodied for more legroom and a more-reclined angle, so long journeys will be more comfortable also for rear-seat passengers.
One of the highlight updates in the Roxx edition is smart tech inside the cabin. The SUV now comes with a larger touchscreen infotainment unit that supports Android Auto, Apple CarPlay, voice commands and over-the-air (OTA) updates. And now that the interior has a multitude of USB ports, wireless charging and climate control knobs, it also has a more modern, functional design.
Off-Road Capability That Still Excels
While the Thar Roxx attempts to appeal to the urban buyer through its design, it doesn’t forget its off-roading heritage. 2025 Roxx Strong Base The 2025 Roxx comes with the same sturdy ladder-frame chassis that has held its ground over all terrain.
The SUV still comes in 4×2 as well as 4×4 options, of which the 4×4 is obviously the more interesting one, with a shift-on-fly system available as well as a low-range transfer case covering the tough stuff.
The ground clearance, water wading ability and approach/departure angle ratio continue to be the best in its class, which will effortlessly help the Thar climb, crawl and conquer all terrains. Be it hilly terrains, slush, sand dunes or rocky landscapes, the SUV never loses its charm.
The multi-link rear suspension and curtesy independent front suspension have been optimized for enhanced ride comfort, which helps to decrease body roll and provide more stability at higher speeds an ideal enhancement for highway driving.
Safety and Technology Improvement
The Mahindra Thar Roxx isn’t all about styling and performance but it also is offered with a better-equipped safety package. Safety features such as dual front airbags, ABS with EBD, ESP with rollover mitigation, hill-hold and descent control as well as a rear view camera are now part of the standard safety kit.
The 2025 Roxx also gains TPMS (Tyre Pressure Monitoring System), seatbelt reminders for all passengers and ISOFIX child seat mounts to boost both active and passive safety. All these make sure the Thar Roxx is not just an adventure machine but a family and long distance traveller friendly vehicle.
Options for Performance to Suit Your Lifestyle
Under the bonnet, the Thar Roxx remains unchanged, with the same 2.0-litre mStallion turbo-petrol engine and the 2.2-litre mHawk diesel engine on offer. The petrol engine produces about 150 bhp and 320 Nm of torque while the diesel is good for 130 bhp and 300 Nm. The 2 engines get 6-speed manual and 6-speed automatic gearbox.
These powerplants are tried-and-tested and offer a muscular low-end torque delivery, ideal for city and off-road runs. The diesel still is the most apt for highway cruising and fuel efficiency while the petrol is more smooth and fun to drive in city.
Pricing and Value
Even with all these upmarket bits, the Mahindra The Roxx 2025 is still quite attractively priced. The introductory price is likely to be just over ₹15.49 lakh (ex-showroom), not too much because it is launched ahead only for the standard version.
Considering the additional features, distinctive build, and enhanced comfort, the Roxx version represents a great value. Mahindra has been pitching this model to be a lifestyle SUV for the new age one that offers the same ruggedness of the Thar, but with a shot of style, technology and sophistication.
Who Should Buy the Thar Roxx 2025?
That’s where the Thar Roxx 2025 comes in, a vehicle that has been designed for people who don’t want their go-anywhere SUV to be turned away in a city. It’s made for people who love weekend road trips, long drives and time spent outdoors but who also expect smart features and a cabin that feels luxurious.
It’s also the best bet for buyers who thought the regular Thar was too basic, in terms of features and overall style, as compared to the competition. The Roxx emphasizes raw off-road capability and 21st century comfort, making it suitable for seasoned four-wheel drivers or city-based professionals.
Conclusion
The new Thar Roxx 2025 From Mahindra has reconfirmed that Mahindra knows what the Indian SUV enthusiasts would want. This version keeps the legendary Thar’s off-road DNA and coats it with a layer of style, smart features and comfort that makes it much more accessible to more people.
It’s tough when it needs to be, and polished when you want it to be, and is always guaranteed to make an impression wherever it goes. Be it scaling peaks or running about city streets, the Thar Roxx 2025 offers a well-rounded experience that few rivals in this price range can rival.